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The Objective: doityourself.com realized it knew a lot about its readers by the content they were consuming. It wanted to leverage this knowledge to offer a more-relevant, engaging user experience, and improve monetization.
The Solution: Powered by PriceGrabber, doityourself.com now automatically displays Related Product offers on its content pages, in a native way. The accuracy and relevancy behind this solution, combined with the audience’s readiness to buy, has driven high CPCs and click-through rates.
The Objective: DealNews is one of the top deal-and-coupon sites on the web, which users rely on to find the lowest prices on hot products. To deliver on this proposition, DealNews must track millions of products from thousands of retailers, and curate the top deals every day.
The Solution: Using PriceGrabber’s Network Shopping Insights, DealNews is able to feature “Best of Web” prices on popular products with up-to-date info – and monetize every click. PriceGrabber is there to help DealNews make sure its users never overpay, even during peak shopping seasons, when prices fluctuate wildly around the web.
The Objective: Grow an IR Top 10 Retailer’s already-large stream of e-commerce revenue.
The Solution: Syndicated the retailer’s catalog of products to the hundreds of premium publishers in our network, driving over 1 million new shoppers per month to its site, achieving its aggressive return-on-ad-spend goals.
The Objective: Drive in-market jewelry shoppers to the Kay Jewelers site during a lucrative four-week holiday shopping window.
The Solution: Leveraged our unique set of first-party shopping-history data to let Kay deliver super-targeted ads to online shoppers likely to purchase jewelry around the holidays, which led to high conversions and an ROI well above Kay’s goal.
The Objective: Better Homes and Gardens always knew its audience engaged with its content to discover interesting and useful home goods, and recently saw a demand to extend this discoverability into shopping. BHG was looking for a way to activate its users’ desire to buy, without building an e-commerce portal from the ground up.
The Solution: BHG launched a Curated Store on its website, designed, owned, and operated by itself, but powered by PriceGrabber. The depth and quality of home-good home-improvement products in PG’s catalog, along with its high CPCs, have driven the success of BHG’s e-commerce experience.
The Objective: CNET is one of the premier sources for product reviews on the web. Its desktop and mobile sites are common stops on a user’s journey to buy, particularly for expensive goods in technology and electronics. Given its audience’s “ready-to-buy” mindset, CNET was hoping to bridge the gap between consideration and purchase intent, improving traffic monetization.
The Solution: CNET uses PriceGrabber’s Where To Buy solution on its review pages. The native-commerce units give users instant access to pricing and availability across merchants, while maintaining the natural feel of the review articles.
We help publishers engage audiences, activate shopping intent, and accelerate revenue generation.
We boost retailers’ sales by distributing our product catalog to inspired audiences across the web.
We let you enhance your apps for free with our product links and images, and pay you when your users click.